Summit Medical Group Wyoming

DEMOCRATIC ED GROUP

WEBSITE DESIGN AND DEVELOPMENT

Project Partners: Matthew Idler Photography

ABOUT SUMMIT MEDICAL GROUP

Summit Medical Group is a democratic emergency department management group based in Cheyenne Wyoming. This group formed to serve as a locally based democratic group that is highly invested in the community. They are a tight-knit team and believe in continually growing their knowledge of clinical leadership, the business side of medicine, and patient care.

THE NEED

Website Design, Photoshoot, and Social Media Set Up

Summit Medical Group was looking for marketing partners with healthcare industry experience to build their website. The goal of their website was to showcase the emergency department team onsite at Cheyenne Regional Medical Center and to serve as a recruiting tool for new emergency department team members in the future.


THE WORK

 
 

WEBSITE DESIGN AND DEVELOPMENT

We worked with the leaders of Summit Medical Group Wyoming (SMG) to learn about their goals, their community, and what make SMG such a great group to work with. We then got to work building a clean, modern website highlighting the group, the hospital, the community, and profiles on each team member and partner in the group.

PHOTOSHOOT MANAGEMENT

Since the people who are part of SMG make up such an important part of the group’s culture, we knew it would be vital to arrange an on-site photoshoot. We created a shotlist and coordinated with a local photographer to arrange a website photoshoot that included candid shots, exterior shots of the hospital, and portraits of the whole team.