B2B Healthcare Sales and Marketing Strategy Consulting
Slabtown Marketing has two decades of experience helping B2B healthcare companies develop effective sales and marketing strategies that lead to measurable business growth.
How Our Growth Strategy Services Can Help your Business
We have dedicated twenty years to perfecting the complex art and science of healthcare marketing and sales strategy for the benefit of our partners. You can count on our best-practice recommendations, comprehensive plans, and ongoing support to sustainably grow your business.
Go to Market Proudly:
Showcase the best assets of your product or service.
Focus your Approach:
Tailor tactics to accomplish your unique goals.
Align Sales and Marketing Efforts:
Maximize ROI with cohesive efforts.
Attract More of the Leads You Want:
Pinpoint and appeal to your target customers.
Strategic Consulting Services
The healthcare landscape changes quickly, but the industry innovates at a painfully slow pace. Gaining traction and driving growth in this type of market is a challenging task that requires a thoughtful, data-supported, experience-driven strategy.
We help you close deals by providing detailed buyer personas, compelling pitches, and clear value propositions.
Work with our experts to set measurable long- and short-term goals, to identify and highlight competitive advantage, and to engage potential customers.
We pinpoint specific objectives and B2B-friendly tactics to successfully bring your new product or service to the market—or launch your existing offering into a new space.
We organize a comprehensive, multichannel approach to achieve your set goal—complete with appealing success stories and compelling calls-to-action.
Collaborate with us to create impressive, effective healthcare content that showcases your expertise and furthers the impact of other marketing and sales tactics.
We increase your visibility, credibility, and market reach by building awareness, keeping your organization top-of-mind, and ensuring a consistently positive experience for your target customers.
Fractional Marketing Leadership
We will help you plan, develop, and execute major projects with focused marketing management and extensive support to get your initiatives and sales and marketing teams up and running.
Marketing Team Building
We can help you build a well-rounded, highly skilled marketing team with our diverse team of experts in everything from UI/UX to copywriting and brand launches to customer retention.
Slabtown has helped us grow from one contract in our state to nine within two years by focusing our strategy and helping us develop effective outreach messaging. We think of Slabtown as part of our team
— Joann, Director of Business Development, Independent Physician Group
Our Growth Consulting Process
Our proven strategic approach focuses on your growth efforts, optimizes your marketing and sales dollars, and attracts more of the leads you want.
We get to know your Why:
We uncover how you go here, what drives your business, and your vision for the future.
We Establish your Goals:
We help you define areas of your business to grow, who your ideal client is, and what your target audience(s) look like.
We Get to Know your Team:
We interview stakeholders internally and externally to understand the value of your product/service and the market trends at play.
We Build a Strategic Plan:
Based on a solid audit of your existing resources, we build a strategic plan that meets your business where it is at—whether you need a brand strategy and a website, a growth plan, and/or ongoing strategic guidance.
Architecting Your B2B Marketing Plan: Where to Start Every person who works in marketing has felt it: the excitement and overwhelm of translating your strategic goals into an actionable plan. You are sitting at your desk, surrounded by an assortment of caffeinated or...
Any time you recenter your growth strategy, it's useful to reconnect with the “why” driving your mission in the first place. And, if it’s been a while since you defined your “why”—it’s also worth considering, “why now?” This foundation will help you build a more...
Use this blog post as a guide for your team to explore innovative ways to grow sustainably in the year ahead. In this post, we share six B2B marketing trends that are moving the needle in powerful ways for our partners. You will also learn how to turn these trends into specific tactics for your organization’s growth.
Explore our strategic marketing services today.
Our B2B healthcare sales and marketing experts can transform the way your target customers engage with your organization. Drive growth and improve conversions. Give us a call today to learn more.